Client: CBC is a Canadian public broadcaster with both scripted and unscripted content in various media.
CBC/RADIO-CANADA
JUN 19: The CBC Scripted team commissioned me to develop a series of retro posters promoting “Caught”, a 6 part series.
Drumming up anticipation for a brand new miniseries can be difficult. The objective from CBC was to create posters that reflected the time period of the show, enticed people to check it out, and build awareness leading up to each episode.
The Challenge
Pulling inspiration from exploitation and B movie posters of the 1970s, we went for a hand-drawn look with overly long taglines and punchy colours.
The Process
Production stills were primarily used as the basis for the imagery and were manipulated in photoshop to create the final look.
Custom typography pieces were also developed for each poster:
The Work
Print & Digital Posters